A few years ago, writing a good sales email could take 20 minutes. You would think about the subject line, find the right words, rewrite it twice and still wonder whether the customer would reply. Today, AI can do it in seconds. Give it a little information about the customer and it can draft an […]
Monthly Archives: August 2026
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AI Can Write Sales Emails. It Still Can’t Build Trust.
A few years ago, writing a good sales email could take 20 minutes. You would [...]
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19
Aug
Aug
Article
Why Discounting Is Usually a Sales Problem, Not a Pricing Problem
“Sir, your competitor is giving us the same thing for 15% less.” If you have [...]
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19
Aug
Aug
Article
The Most Expensive Word in Business: “Assume.”
There is one word that has caused more missed opportunities, damaged relationships and costly mistakes [...]
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29
Jul
Jul
Article
Why Your Best Salesperson Isn’t Always Your Best Sales Manager
Promoting your top salesperson to Sales Manager feels like the obvious next step, right? After [...]
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29
Jul
Jul
Article
Business Communication: When Email, WhatsApp and Calls Should Be Used
We’ve never had more ways to communicate at work. Email. WhatsApp. Teams. Slack. Phone calls. [...]
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29
Jul
Jul
19
Aug
Aug
“Sir, your competitor is giving us the same thing for 15% less.” If you have been in sales long enough, you have heard some version of this sentence. And what happens next? The salesperson calls the manager. The manager checks the margins. A few numbers are discussed and finally someone says, “Okay, let’s see how […]